Bernadette Monterrosa-Birdsong

Head of Americas Professional Services Procurement
PayPal, Inc.

Check out the incredible speaker line-up to see who will be joining Bernadette.

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Day 2: Tuesday, November 17, 2015

Wednesday, May 11th, 2016

14:20 Panel: Best Practices for Aligning Procurement Goals with Business and Marketing Goals

When marketing only wants to hear about value, but the CPO only wants to hear about savings, how can you adapt your conversation? If the goals and objectives aren’t aligned, it can create friction in the marketing/procurement relationship and make trust that much harder to build. This panel will discuss:

•Changing how procurement performance is evaluated.

•Identifying common metrics between marketing, procurement and finance that can be implemented

•How do you measure value?

•Steering the conversation toward cost and quality

•Should procurement be penalized for delivering a contract that is optimal to all parties, but delivers zero savings off the previous year’s budget?