Patrick Fogarty

These in-depth small-group discussions allow you to delve further into specific areas that interest you. Led by a subject matter expert, you’ll have the chance to brainstorm solutions with others facing the same challenges as you. You’ll have the chance to pick 2 topics – after 30 minutes, you will transition to another table. Additional roundtable topics will be announced soon.

Table 1: Category Focus: Experiential Events
Hosted by: Pallabee Bera, Director of Procurement, Acosta Mosaic Group

Table 2: Category Focus: Print
Hosted by: George Dan, Vice President, Procurement WPP & CPO The Bridge APB, WPP Group USA

Table 3: Category Focus: Mobile
Hosted by: Sebastian Alvarez, Marketing Procurement Director, TD Ameritrade

Table 4: Using In-House Agencies
Hosted by: Mithun Sharma, Director, Strategic Sourcing, Gap Inc.

Table 5: Procurement’s Role in Branding and Rebranding Campaigns
Hosted by: Steve Dubroff, Director - Global Procurement, MetLife

Table 6: The Rise of Content Marketing: An Opportunity To Do More with Less
Hosted by: Phil DeZutter, Chief Digital Officer and CEO Platforms, Prodigious

Table 7: How Can Procurement (The Left Brain) Become More Strategically Aligned with Marketing (The Right Brain) To Unlock Real Value?
Hosted by: Patrick Fogarty, CEO Americas, Charterhouse

Table 8: Leverage Data To Ensure Effective Media Campaigns and Partner Relationships
Hosted by: David Perlmutter, Director, Central Markets, SQAD LLC